Nintendo is faced with a huge decision that could define its sales for a while to come. Stay in the family-oriented market, or change and try and expand to wider markets. Nintendo has a definite monopoly in the family game market, but the huge game buying demographic of teenagers seem to disgrace the Wii as a loser machine. So where does the new Wii U fit in?
The Wii U seems to be somewhere in the middle. It somewhat imitates the console quality anywhere device used first by Playstation. So that side is a lot towards the 'real gamer' side. The touchscreen and motion as well indicate complex controls, and that as well leans it towards the gamer side. However the major setback included with the Wii U for more passionate players is the selection of games. They are not necessarily the best for players who want to look good. The type of games are things like Mario, Lego, and Epic Mickey. Even though games like Black OPS II and Assassin's Creed III are available, the online will probably not have that many players on and again more serious players generally dislike the Wii. So, again, it fits somewhere in between.
The Wii U has a bit of an identity crisis that Nintendo needs to sort out. Personally, I would stick to the family market. It is often true that companies struggle and sometimes even terminate because of they try to do too much. Sticking in that niche will give them sufficient profit and has already been proven to do so. They also have no real competition in that niche, but if they try to expand, they end up in virtually impenetrable Xbox and Playstation territory. To sum up the U in terms of sales in one simile: it should sell like hot cakes... on a Tuesday.
No comments:
Post a Comment